KLM Start a project
Full digital toolkit

Anything your business needs to win online.

Websites and Shopify stores are the anchors — but running real businesses means I've had to do all of it: branding, copy, email, analytics, the unglamorous logistics of a launch that actually goes live on time.

01

Websites that work.

A custom-built site — not a stock template with your logo dropped in. Every page is designed around what your business needs a visitor to do next: call, book, inquire, or buy.

Typically includes

  • Custom design (4–5 pages or more)
  • Copy structure & writing support
  • Domain, hosting & email setup if starting from zero
  • Core SEO: titles, meta, schema, sitemap
  • Contact / booking / inquiry flows
  • Launch support & handover training
02

Shopify, end to end.

I run a Shopify store myself — daily. A build with me covers what the tutorials skip: product architecture that scales, checkout flow that converts, operational setup that keeps orders moving after launch day.

Typically includes

  • Custom theme design or premium theme customization
  • Product, variant & collection architecture
  • Checkout, shipping, taxes & payment setup
  • App selection, automations & email flows
  • Migration from Wix / Woo / Squarespace / anything
  • Training so you can run it yourself
03

Found in the AI era.

AI overviews, AI-generated answers, shifting ranking signals — the old SEO checklist isn't enough anymore. I rebuild how your site is structured and written so it performs in traditional search and AI-driven discovery.

Typically includes

  • Full technical & content SEO audit
  • Site speed & Core Web Vitals fixes
  • Content rebuilt for AI-search readability
  • Schema markup implementation
  • Keyword & topic strategy for your niche
  • Monthly or quarterly optimization cadence

The rest of the toolkit

Everything around the anchors.

Running my own brands means these come with the territory. Ask for any of them standalone or as part of a project.

Brand & logo directionCopywriting & contentEmail marketing & automation flows Analytics, tracking & reportingDomain, hosting & business email setupPlatform migrations Product photography directionLanding pages for ad campaignsSpeed & performance optimization Google Business & local presenceSocial storefront setupTeam training & documentation Ongoing support & maintenanceHonest advice — even "you don't need this yet"

Not sure where to start?

That's normal — it's my job to know, not yours. Tell me where the business is today and I'll map the next step with you.

Talk to me

the chat works too ↘

WV
WilliamUsually replies within a day
Hey — I'm William. What are you trying to launch or fix?