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Pricing

Numbers you can read before the call.

Fixed packages for the most common projects. Bigger scope? We define it together and you get a fixed quote before anything starts — never an open-ended hourly bill.

Website
From
$1,800
4–5 page custom site
  • Custom design, no templates
  • Up to 5 pages
  • Mobile-first, fast build
  • Core on-page SEO setup
  • Contact / inquiry form
  • 2 rounds of revisions
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Most popular
Shopify store
$3,500
Full store build & launch
  • Everything in Website
  • Custom or customized premium theme
  • Product & collection architecture
  • Checkout, shipping & payment setup
  • App & automation setup
  • Launch support + walkthrough
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AI optimization
From
$2,200
For a site or store you already have
  • Full technical & content SEO audit
  • Site speed & performance fixes
  • Restructuring for AI-search visibility
  • Schema markup implementation
  • Keyword & topic strategy
  • Optional monthly optimization
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All prices USD, starting price for a standard scope — final quote depends on page count, catalog size, and content readiness. Larger bundles (site + store + ongoing optimization) typically run $6,500–$12,000. No enterprise procurement, no year-long lock-ins.

Good to know

How pricing actually works

Fixed, not hourly

You get a scope and a number before work starts. No surprise invoices.

50% deposit

Projects start with a 50% deposit, balance at launch. Larger bundles can be split further.

Optional retainers

Ongoing optimization is month-to-month — no long lock-in contracts.

Before you ask

Common pricing questions.

Why isn't there a "cheap" tier?

There's a version of me that could undercut everyone by cutting corners — reused templates, no real SEO, radio silence after launch. I'd rather tell you honestly that a $300 site isn't the same product as a $1,800 one, and let you choose with your eyes open.

What happens if the project runs bigger than scoped?

We talk before anything extra gets built, and you get a number before you say yes. No line items appearing on a final invoice you never agreed to.

Do you offer payment plans?

The standard structure is 50% to start, 50% at launch. For larger bundles, we can split it into more steps tied to milestones — just ask on the call.

Ready for a real number?

Send a few lines about the project — I'll confirm the right package or a custom quote within a day.

Get a quote
WV
WilliamUsually replies within a day
Hey — I'm William. What are you trying to launch or fix?